COGNA
AI generation psychometrics for a new world
COGNA believes companies and institutions are being asked to do more with less - and the competitive landscape is not standing still.
COGNA believes real team performance comes from evidence-based science - so that you get it right first time and every time.
COGNA believes on-boarding senior roles within high performance environments shouldn’t take 6 months.
If you agree, get in touch - we can help.
Crunched business cycles, hybrid working, inevitable staff turnover, there are lots of reasons why even talented teams struggle with misalignment. Collaboration styles clash, decision-making feels jagged, and productivity suffers.
COGNA gives your team a shared language for their cognitive patterns - not a colour, not a personality trait - but how they actually consume information, make decisions, collaborate, and lead. No more guesswork. Just smarter, more effective teams that will love how you support them.
What we offer
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Individual development
24-hour turnaround
There are 1.4 quintillion possible combinations of our reports. We know you’re unique, and we’ll give you a new language to describe this, and actionable insights that supercharge your development.
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Team Reports
72-hour turnaround
Cross reference your unique individuals and identify the friction points that slow them down and put your business at risk, and the values that can supercharge them. We deliver actions you can apply immediately that will increase and protect your teams motivation and cohesion.
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Bespoke consultancy
Variable
COGNA offer bespoke consultancy based on our core reports. Got a culture problem you want a fix? A vital new hire to onboard? We can help and bring more clarity and confidence to your decisons.
What’s next
Why read your or your team’s psychometric reports when you could just have a real-time conversation with them?
COGNA are shortly releasing a compliance-ready chat interface so you can have real-time leadership support that works. Sign up for early access to be the first to try out COGNA’s new release.
Who We Are
The COGNA founding team brings deep AI experience, PhD research and lifelong work in leadership psychometrics, and world-class agile delivery for real world impact.
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Emma Jackson is an award-winning Executive Producer and AI Prompt Engineer with over a decade of experience at the intersection of creativity, technology, and human behaviour. She has produced pioneering AI campaigns for Deutsche Telekom, Ernst & Young, and Garnier, brought to life United Nations-backed global hackathons, and delivered digital transformation for the UK Department for International Trade.
Loudly and proudly neurodivergent and from a working class background, Emma’s interests in psychology, frontier tech, leadership, and empowering diverse talent for competitive edge all converge in COGNA. -
Dr Fiona Beddoes-Jones, CPsycol., AFBPsS, FRSA is an organisational and people development specialist with deep expertise in leadership and its derailers, particularly in the field of Authentic Leadership. She designs, delivers, and evaluates leadership development programmes, drawing on her background in psychology, neurology, and organisational behaviour to create experiences that drive lasting change.
As the architect of the Thinking Styles® psychometric, now AI-powered product COGNA, Fiona has pioneered a unique methodology that goes beyond surface-level assessments. Her approach uncovers the deep cognitive preferences and capabilities that shape how individuals think, learn, make decisions, collaborate, and lead-both in everyday situations and under pressure.
Her work has supported organisations across sectors, including the Royal Air Force, the Defence Academy of the United Kingdom, BAE Systems, and Coutts, helping leaders and teams build resilience, psychological safety, and sustainable performance.
A sought-after consultant, executive coach, and researcher, Fiona combines evidence-based insight with a practical, human-centred approach. She is passionate about equipping leaders and teams to work with greater authenticity, creativity, and confidence in an increasingly complex world.
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Stuart Griffith is an Agile Coach and Product Strategist with over 25 years’ experience leading and developing high-performing teams. His career spans software engineering, product strategy, and enterprise transformation-connecting business vision to real-world delivery.
A specialist in product strategy, MVP design, and systems thinking, Stuart helps organisations create products that deliver measurable value. He’s led award-winning agile transformations, managed complex stakeholder landscapes, and facilitated innovation labs from concept to launch.
As a certified SAFe trainer, Stuart has taught and coached over 1,500 professionals across four continents. His work centres on cultural transformation-championing systems-level change, psychological safety, and adaptive leadership from delivery teams to the C-suite.
get in touch
Please get in touch with any questions, or send us your email to keep in touch with COGNA and you’ll be the first to know when we release our next phase.